Launching a new product is undoubtedly one of the most stressful and difficult times for any entrepreneur. Whether it’s your first product, your fiftieth, or your hundredth, knowing just how the market will react is something that you can never do through intuition alone. Although the most popular and successful entrepreneurs are said to have the ‘golden touch’ that can predict a product’s success, they’re more often than not wired up to the hard data when making any major decisions. While many internet entrepreneurs and marketers are often without the financial means to employ focus groups and beta testers, IT IS possible to use the massive search traffic of Google as an effective replacement for traditional marketing test groups.